Sales, exhibition and distribution

Once a production has been made a whole new task begins: getting it seen. Sales, exhibition and distribution covers the teams responsible for getting creative work out their, whether through the publicists and marketing manager who must spread the word about the film from the moment filming starts (or even before) to the programmers who decide what is shown at a cinema or venue, or the sales agents who figure out the commercial potential of a film and sell it to distributors.

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